Beyond SEO - How to get your Business Found Online

More people are now using AI-powered tools like ChatGPT, Google AI Overviews, Microsoft Copilot and Perplexity to find information, compare products and make buying decisions. As a result, businesses need to think beyond traditional SEO and start considering how they appear in AI-generated search results and across the internet.

This is where Generative Engine Optimisation (GEO) comes in.

Join DigitalB for this interactive session where we’ll explain GEO and share what businesses need to know to remain visible in today’s world, including AI-driven search.

Designed for business owners, marketing managers and communications professionals, this practical session will explore how AI search works, how it differs from traditional search engine optimisation (SEO), and the steps you can take now to improve your chances of being discovered by AI-powered search tools.
 

Partners

New Anglia Growth Hub